Marcelo Gallego Moreno
These cases do not repeat the CV. Each one follows the same structure — context, problem, mandate, constraints, decisions, execution, result, learning and attribution — so you can see how decisions were made, not only what was achieved.
BeToll · Platform transformation · B2B enterprise
A programme of approximately two years to replace a model of per-customer and per-market copies with a single configurable tolling core that can be deployed on cloud or on-premises.
First real deployment completed · August 2026
Net4Things · M&A · Product & Technology
From Head of Product to Chief Product & Technology Officer: leading a B2B/B2B2C portfolio, owning the Product and Technology side of a due diligence, and keeping the product moving during and after the deal.
BuboCar · Founder · Product Strategy · B2B pivot
I co-founded an automotive after-sales marketplace, led the pivot to B2B SaaS and ran product, technology and operations under an end-to-end CPO mandate.